Tuesday, 6 November 2012

Christian Music magazine survey

I targetted my my survey at Christians so that I get a very directed response. Here are my results:
The amount of females that completed the survey out ways the number of males. However theres not a drasic difference between the two. So my resault are carefully weighed between both genders.
It seems as though few people known of any christian music magazines, this could possibly mean that there is a gap in the market.
This also supports the idea that there is a gap in the market that is profitable. As the statistics show that lots of people are intrested in a christian music magazine.
With this question the results arnt very reliable, as the awnsers are based on what people think rather then fact.
This reasearch shows that the audience arnt just looking for music but also articals, fitting in with the music and lifestyle theme.
The results to this show the most popular catagories of music, this will help me to choose the music type catagories that woul intrest my audience.
 
 
Overall, in a way the results are usefull because I sent the survey out the the places where I could find my targetted audience (All Christians between the ages of 16-30) However, when people awnser surveys they often reply with the things that you want the to say. So you can never know that the results are honest and reliable.  

1 comment:

  1. Good point about the way people respond to surevys. Could you also add a few sentences about how you could have got more information as part of your research. For example, focus grouops might provide more qualitative data.
    Also, use the spell checker on blogger!

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